Rethink. Relearn. Reinvent.

ReCo LIVE 2025

Artspace, Woolloomooloo
Friday, 1 August

ReCo LIVE is bringing together 100 leaders who believe business can be a force for good.

If you're running an impact-driven business, you know the unique challenges we face. At ReCo LIVE, we’ll explore together:

• Marketing that resonates with conscious consumers
• AI tools tailored for purpose-led brands
• Strategies to grow sustainably and profitably

Why only 100 people? Because intimate scale means deeper conversations, richer learning and genuine connections. No noise, no fluff.

📍 Artspace, Woolloomooloo 

🗓️ Friday, 1 August, 9am–2pm
🎥 Live stream available
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Created by
Supported by

Hosted by Jess Scully

Author, curator, city-maker. Former Deputy Lord Mayor of Sydney. Consultant, World Bank
Jess is one of Sydney’s most visionary voices: former Deputy Lord Mayor, founding director of Vivid Ideas, curator for TEDxSydney, and author of Glimpses of Utopia: Real Ideas for a Fairer World.
At ReCo LIVE 2025, Jess will bring her energy and insight to the conversations that matter — helping us focus not just on what’s next, but what’s needed.

Agenda & Speakers

01 PechaKucha: Fast-paced, big-picture thinking

What makes people care about your brand in the AI age?

Audience insights
Sarah Burton (She/Her)
Lead Product Designer
Partnership & growth
Caitlyn Touzell (She/Her)
General Manager
Audience strategy
Olga Argyrou (She/Her)
Senior Marketing Manager
AI strategy
Kaz McGrath (She/Her)
Co-founder
Sustainable product
Nila Rezaei (She/Her)
Co-founder & Design Director
Digital brand building
Danling Xiao (She/Her)
Co-founder & Creative Director
Audience insights
Sarah Burton (She/Her)
Lead Product Designer
Partnership & growth
Caitlyn Touzell (She/Her)
General Manager
Audience strategy
Olga Argyrou (She/Her)
Senior Marketing Manager
AI strategy
Kaz McGrath (She/Her)
Co-founder
Sustainable product
Nila Rezaei (She/Her)
Co-founder & Design Director
Digital brand building
Danling Xiao (She/Her)
Co-founder & Creative Director
02 Keynotes: AI, scale, creativity

How do purpose-led brands use tech and AI to grow?

AI in content creation
Candice Mattiske (She/Her)
Content Creative Group Lead
AI & automation
David Brudenell (He/Him)
Executive Director
Performance marketing
Nina Jung (She/Her)
Growth specialist
AI in content creation
Candice Mattiske (She/Her)
Content Creator Group Lead
AI & automation
David Brudenell (He/Him)
Executive Director
Performance marketing
Nina Jung (She/Her)
Growth specialist

Reset with Ben Bruckman

East Asian medicine, somatic integration practitioner
Ben Bruckman has spent over a decade working with the body, drawing from Classical Chinese Medicine, somatic therapy and nervous system regulation to support healing and presence. Ben is passionate about building local, resilient communities and helping people reconnect with themselves.
03 Expert Sessions: Solving your problems

Small-group workshops
& AMAs (Ask Me Anything)

Customer insights

& engagement
Jo Taranto (She/Her)
Sustainability communicator, speaker,
co-founder, Good for the Hood
Danling Xiao (She/Her)
Co-founder, digital strategist
ReCo Digital
Mikey Leung (He/Him)
Creative director, social entrepreneur, producer, co-founder, Digital Storytellers
Natasha Ritz (She/Her)
AI-driven digital strategist
Head of customer, Chirp
Piers Grove (He/Him)
Co-founder, EnergyLab, Boomerang Labs / Executive Director, Rocket Seeder, StartSomeGood
Digital ecosystem
Nina Jung (She/Her)
Growth specialist, ex-MadeComfy, 

Delivery Hero, Chronos Agency, ninajung.com
Tom Burford (He/Him)
Head of Marketing
Ortto
Grace Young (She/Her)
For-purpose digital entrepreneur
Crystal McGregor (She/Her)
General Manager
Tech Ready Women
Christine Sultana (She/Her)
Managing Director
Nightjar
AI in marketing 

& automation
Mary Walker
Digital content manager
ReCo Digital
Coach Lou by Trena Blair
Go-to-market (GTM) strategy bot 

FD Global Academy
Sophia Zhang (She/Her)
Senior Marketing Manager
Linkedin
Kaz McGrath (She/Her)
Co-founder
PLAI
Rachel Ward
Head of Franchise
Decidr

Sustainable Lunch
by Radish Events

Radish Events is a boutique Sydney Caterer on a mission to deliver boldly delicious food, with an ethical approach to our sourcing, cooking and service.
Supporting partner

Sustainable Lunch
by Radish Events

Radish Events is a boutique Sydney Caterer on a mission to deliver boldly delicious food, with an ethical approach to our sourcing, cooking and service.
Supporting partner
FAQs

What is ReCo LIVE 2025?

ReCo LIVE 2025 is designed to help purpose-led and sustainable businesses rethink how they communicate, connect and grow in a rapidly changing world. Through expert insights, hands-on learning and powerful connections, we equip brands with the tools to amplify their influence, drive impact and scale with confidence.

What can I learn from ReCo LIVE 2025?

This isn’t just another marketing event—it’s a deep dive into how businesses can build influence, leverage technology and create meaningful impact through branding and communication.

Expect bold ideas, real conversations and actionable insights that will help you take your business further.

Who is ReCo LIVE 2025 for?

This event is for founders, brand leaders and marketers who want to build stronger, more purposeful businesses. Whether you’re an established brand looking to scale or an emerging business figuring out how to position yourself, you’ll gain the tools, insights and network to move forward with clarity and confidence.

  • Established businesses – ready to scale, strengthen your brand and drive sustainable growth.
  • Emerging startups – figuring out how to position your brand and connect with the right audience.

How does branding and digital marketing help businesses grow?

Branding isn’t just about a logo—it’s about how your business is perceived, remembered, and trusted. In today’s digital world, a strong brand:

  • Builds credibility and attracts loyal customers.
  • Cuts through the noise in a crowded market.
  • Drives higher engagement and long-term growth.

How can purpose-driven brands stand out online?

With digital spaces more saturated than ever, storytelling and authenticity are key to standing out. Purpose-driven brands need to communicate their ‘why’ clearly, balance impact with strategy and invest in where that matters. ReCo LIVE 2025 explores how successful brands have mastered this balance and how you can apply their strategies to your business.

What role does AI and digital innovation play in branding and marketing?

AI is transforming how businesses engage, market, and scale. At ReCo LIVE 2025, we’ll explore:

  • AI-powered branding & content strategies—how businesses are using AI to craft compelling stories.
  • Data-driven marketing—how automation and analytics improve targeting & engagement.
  • The intersection of creativity & technology—how to use innovation without losing authenticity.

What makes ReCo LIVE 2025 different from other business events?

We focus on actions:

  • Immersive, hands-on learning.
  • A curated community connecting businesses that align on purpose and ambition.
  • Real case studies and insights.
  • A fresh, bold approach combining branding, influence and digital strategy in one event.

ReCo LIVE 2025

Join Sydney's purpose-led founders, marketers and innovators to master storytelling, marketing strategies and AI tools.

Artspace, Woolloomooloo
Friday, 1 August, 9am2pm

100 spots only. Don't miss it

Get Tickets
We acknowledge the Traditional Custodians of the lands upon which ReCo LIVE 2025 takes place, the Gadigal people of the Eora Nation. We pay our respects to the Traditional Custodians of the lands, past, present and emerging. We recognise their deep connection to the lands and their unique cultural heritage, which continues to enrich our shared community.
Supported by
Supporting partners
Community partners
Speakers & mentors from
Charity supporter
Environmental supporter
Community supporters
Produced by ReCo Digital. Thanks to our team who have made this event happen.
Artwork by DELTAVENUS.
Project director: Danling Xiao
Project manager: Noah Kirby
Content managers: Mary Walker, Mert Kayabas
Content editor: Gabrielle Dela Cruz
Video editors: Karen Oyama, Faiz Zahirul
Designers: Mayu Ashizawa, Akshata Iyer, Riya Mary Mathew
AI strategists & developers:
Ellen Zhang, Zhakhangir Mamayev
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